We created this packaging company's new tagline,
"For What's Fragile in Your World" and, from there,
developed the mark.

Art.com requested we create a new logo for their
new partner, American Royal Arts. As with all
clients, we presented a number of concepts. The
project was cancelled, but this one was my favorite.

So did this healthcare client. Not only did we create
a logo for their sales meeting as well as print
material, we also re-recorded this famous song,
changing the words slightly, to include
motivational lyrics.